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Labor Board: Fired-For-Facebooking Employees Must Be Rehired | TechCrunch
We hear a lot about people being fired for the conversations they have on Facebook, but this is the first time we have seen the National Labor Relations Board order someone be rehired. Here the judge claims the Facebook conversation in question was “well within the bounds of normal discussion of workplace conditions” and should not constitute grounds for immediate termination. Is this a shift in trends towards social communication being judged as little more than water cooler talk or a one-off occurrence? Tell us your thoughts.
14 Million Americans Scanned QR or Bar Codes on their Mobile Phones in June 2011 - comScore, Inc
It appears QR codes are catching on quickly. Study shows users most likely to scan code at home or in store. We’ve seen examples of this in clothing stores where customers can scan a QR code to order alternate colors or sizes that may not be in stock. What other interesting uses have you found?
Sh*t Hits the Fan for Netflix as Customers Speak Out
If you haven’t yet heard, Netflix announced a huge price increase across the board today based on splitting its DVD and streaming services into two separate plans. The resulting price increase brings basic fees up over 50%.
The company announced the change on it’s company blog as well as on Facebook and have been receiving a steady stream of complaints and negative feedback ever since, with over 3,300 comments on Facebook at the time of this post. Netflix even shut down the comment system on their corporate blog, most likely to negate the negative responses.
As the cancellation threats continue to roll in, this appears to be a huge social media mishap as Netflix fails to respond to thousands of customer service complaints. What are your thoughts? Huge customer service nightmare or chance for Netflix to listen to customer feedback and respond accordingly? Should they have polled user responses to the topic more openly before making the big announcement?
Get Satisfaction Upgrades Social Customer Support Forum On Facebook
Seems like a great tool. Has anyone tested it out?
Klout Comes to Facebook Fan Pages « Measuring Online Influence: The Official Klout Blog
The new Klout partnership with Involver allows brands to create custom fan content for those with greater social influence, allowing those who will help your message go viral faster to have priority access.
More Marketers Embracing Brandverbing
Interesting article on empowering brand names by making them verbs. Note that what this article doesn’t discuss is the danger of losing your trademark if your brand names becomes the unanimous term for your category of product or service.
Salesforce Buys Radian6
Social Media Monitoring giant Radian6 was purchased by Salesforce.com. How will this improve their offerings?
